GOOD Magazine wants readers just like any other, but it wants them not just to read. The magazine finds ways for its readers to contribute a lot more than letters to the editor. GOOD Projects pose problems, actual social problems, that it asks readers to help solve. With its latest project, GOOD opened the problem to be solved up to readers.

The problem that readers proposed focused on the fact that old, energy inefficient appliances are cheaper up front -- but dirtier and more expensive in the long run. How to help emerging economies with hordes of cash-strapped appliance-hungry consumers who can't afford an Energy Star refrigerator? A reader from the Dominican Republic proposed a twist on an installment/lease-back plan. It's great stuff, not least because GOOD uses its platform to enlist people toward solving big, intimidating problems while showing other readers their capacity to do the same.